Imitation affords relief from the necessity of really making decisions and conscious innovations, which, if wrong, become “inexcusable.” Unfortunately, failure or success often reflects the willingness to depart from rules when conditions have changed; what counts, then, is not only imitative behavior, but the willingness to abandon it at the “right” time and circumstances. Those who are different and successful “become” innovators, while those who fail “become” reckless violators of tried-and-true rules.
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